B2B buying committees are collaborative groups of 3–15 stakeholders involved in purchase decisions, each with unique roles and priorities. Engaging all members with tailored messaging improves conversions, pipeline growth, and customer lifetime value. Understanding committee dynamics and multi-channel outreach is crucial for success.​ Download Free Media Kit @ https://intentamplify... https://intentamplify.com/blog/what-is-a-buying-group-in-b2b-guide-by-intent-amplify/?utm_source=k10&utm_medium=linkdin